Privacy Policy

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Last updated: 14 October 2026

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1. Who we are

Loop and Pattern Therapy is the public-facing name for the psychotherapy and supervision practice operated by Oli Hamilton Psychotherapy Ltd, a company registered in the United Kingdom.

Oli Hamilton Psychotherapy Ltd is responsible for personal information collected through this website and processed for the purposes described in this policy, subject to the arrangements explained below.

Website: https://loopandpattern.co.uk
Email: olihamiltontherapy@gmail.com
Company Number: Company number 16974887
Registered office: 7 Arundel Place, Brighton, BN2 1DL
 

2. Personal information we collect

The information we collect depends on how you interact with the website and the practice. It may include:

• Contact and enquiry information: your name, email address, telephone number if provided, and the contents of messages you send through the website or by email.

• Information about therapy or supervision enquiries: information you choose to share when asking about services. This may include sensitive personal information, including information about your mental health or personal circumstances.

• Mailing list information: your email address, subscription status and preferences, and records relating to your subscription or withdrawal of consent.

• Website usage information: information about how visitors use the website, collected through Google Analytics and website technologies, where permitted by your cookie preferences and applicable law.

• Technical information: information necessary for the website to operate securely and reliably, which may be collected by Wix or other service providers.

Please avoid including highly sensitive personal information in a general website enquiry unless it is necessary for your enquiry.
 

3. How and why we use your information

We may use personal information to:

• respond to enquiries and requests for information;

• communicate with prospective clients about therapy or supervision services;

• administer mailing list subscriptions and send occasional articles and psychological insights to subscribers;

• understand how visitors use the website and improve its content and performance;

• maintain website security and prevent misuse; and

• meet applicable legal, regulatory and professional obligations.

We do not automatically add people who contact us through the general enquiry form to the mailing list. You can unsubscribe from mailing list emails at any time.
 

4. Our lawful bases for processing

Under applicable data protection law, we rely on one or more of the following lawful bases, depending on the purpose and circumstances:

• Legitimate interests: for responding to relevant business enquiries, managing the website and improving our services, where these interests are not overridden by your rights.

• Consent: for mailing list communications where consent is the basis used, and for non-essential cookies or similar technologies where consent is required.

• Contract or steps before entering into a contract: where processing is necessary to consider or fulfil an agreement for services.

• Legal obligation: where we need to process information to comply with the law.

Information about mental health and other sensitive personal information may be subject to additional legal requirements. Where we process special category data, we will rely on an applicable condition under data protection law as well as a lawful basis for the processing. The relevant condition will depend on the circumstances.
 

5. Therapy and supervision records

Therapy and supervision records are managed separately from the website's general enquiry and mailing list systems, using professional record-keeping arrangements.

Those records may contain sensitive personal information and are handled for the purposes of providing services, maintaining appropriate professional records, and meeting applicable legal and professional obligations. Their handling is subject to the relevant privacy information and professional arrangements.

Please contact us if you require further information about how your information is handled in connection with therapy or supervision.
 

6. Mailing list

If you subscribe to our mailing list, your email address and subscription information are processed to send you occasional articles and psychological insights about anxiety, intrusive thoughts, relationships and related topics.

The mailing list is managed using Wix's website and email tools. You can unsubscribe using the link provided in mailing list emails. We may retain limited information about your subscription or unsubscribe request to maintain an accurate mailing list and respect your preferences.

We do not sell mailing list information.
 

7. Website hosting, analytics and cookies

This website is hosted using Wix. Wix may process personal information as part of providing its website, hosting, security and related services.

We use Google Analytics to understand how visitors use the website, including information about website traffic and interactions. Google Analytics may use cookies or similar technologies and may process technical and usage information. Further information is available in Google's privacy documentation.

Non-essential analytics cookies and similar technologies should only operate where the required consent has been obtained. You can manage your preferences through the website's cookie controls once these are available.

The website may also use essential technologies required for its operation, security and basic functionality.

For information about the specific cookies and technologies used, please consult the website's cookie settings and any cookie information provided there.
 

8. Who we share information with

We may share personal information with service providers where necessary to operate the website and practice, including:

• Wix, for website hosting and related website services;

• Google, in connection with Google Analytics; and

• email or mailing list service providers used to communicate with subscribers.

We may also disclose information where required by law or where necessary to establish, exercise or defend legal claims.

We do not sell personal information. We do not share personal information with third parties for their own direct marketing purposes.
 

9. International transfers

Some service providers may process information outside the United Kingdom. Where personal information is transferred internationally, we will take steps required by applicable data protection law to ensure that the transfer is appropriately protected.
 

10. How long we retain information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, taking account of legal, regulatory, professional and operational requirements.

Enquiry information is retained for as long as necessary to respond to and manage the enquiry and any resulting relationship. Mailing list information is retained while you remain subscribed, with limited records potentially retained afterwards to document and respect unsubscribe requests.

Therapy and supervision records are maintained separately and are retained in accordance with the applicable professional record-keeping arrangements and legal requirements.

Retention periods may vary depending on the nature of the information and the circumstances.
 

11. How we protect information

We take reasonable steps to protect personal information against unauthorised access, loss, misuse or disclosure. No method of transmission or electronic storage can be guaranteed to be completely secure.
 

12. Your data protection rights

Depending on the circumstances and applicable law, you may have the right to:

• request access to your personal information;

• ask for inaccurate information to be corrected;

• request deletion of information;

• request restriction of processing;

• object to certain processing;

• request a copy of information in a portable format where the right applies; and

• withdraw consent where processing is based on consent.

These rights are subject to applicable legal conditions and exemptions. For example, we may need to retain some information to meet legal or professional obligations.

To exercise your rights or ask a question about this policy, contact olihamiltontherapy@gmail.com.
 

13. Complaints

If you have concerns about how your personal information is handled, please contact us first so that we can try to address them.
 

You also have the right to complain to the UK Information Commissioner's Office (ICO). Information about making a complaint is available at https://ico.org.uk/make-a-complaint/.
 

14. Changes to this policy

We may update this policy when our practices, services or legal obligations change. The latest version will be published on this page with its updated revision date.